Metal Gear Solid 4: Guns of the Patriots/Intro

When first beginning the first playthrough of Metal Gear Solid 4: Guns of the Patriots, the game, before taking the player to the main story, has them sit through several TV spots that included advertisements for the five major PMCs, as well as others.

7th Circle finales
In this TV spot, a female contestant is just about to win the grand prize in the final moments of the show, but only if she could answer correctly one more question. A demonic face then appears and asks which major PMC manufactures 51.5 million firearms per year and employs an armed force the size of Canada and Mexico's total populations combined. She is unable to answer, and thus ultimately loses the game. The answer was implied to be Pieuvre Armement.

Development
The TV spot intros were first shown in the game when the player first plays the game, and can only be shown once. Their existence caused some confusion with fans, and it wasn't until February 28, 2014 that their presence was explained, in a Game Informer web-exclusive article.

The TV spot intros were developed by three people: Series creator Hideo Kojima, Konami producer Kenichiro Imaizumi, and Logan founder Alexei Tylevich. As Imaizumi and Kojima wanted to do something different from the intro-style done by Kyle Cooper for Metal Gear Solid 2 and Metal Gear Solid 3 to coincide with the leap to the PlayStation 3, they hired the services of Tylevich, who ran the Los Angeles-based company of Logan, as Imaizumi and Tylevich were old friends from college in the 1990s. Kojima also agreed with choosing Tylevich, due to his connection to Apple, and his being a fan of Apple products. Ryan Payton, then recently-promoted, was also hired to help. Kojima largely put up the logo and in-game renders for the TV spots, with Tylevich doing most of the work. The ability to change channels via the controller was implemented late into development.

In the end, Payton's biggest regret was not implementing a prompt that made clear the players could change the channel, as the players have been trained not to skip cutscenes.